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Archives Volume-5, Issue-2 (July-December)

Paper Title:: ICT AND ITS ROLE IN E-GOVERNANCE AND RURAL DEVELOPMENT: AN INDIAN PRESPECTIVE
Author Name:: Mehraj Ud Din Wani & Zahid Iqbal Tantray
Country:: India
Page No.:: 1-8

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ICT AND ITS ROLE IN E-GOVERNANCE AND RURAL DEVELOPMENT: AN INDIAN PRESPECTIVE

Author: Mehraj Ud Din Wani & Zahid Iqbal Tantray

INTRODUCTION
As we talk about today’s era of globalization information and communication technologies (ICT) has brought remarkable changes in the lives of people all over the world in every aspects of life. With the help of information and communication technologies government can deliver better services with its citizens at fur flung areas of the country. The ministry of Rural development has taken various steps at various levels by giving much more attention
to ICT so that information will be readily available to rural citizens especially in remote areas. Communicating with the remote population has been a very big challenge for the government of India as India has a vast geography, immense population, with vast linguistic and cultural diversity. Basically the Proper way of communicating with the rural people is through connectivity at a digital platform. The digital India program is on the three basic vision areas.

Paper Title:: CROWDFUNDING: AN INNOVATIVE WAY TO FINANCE SOCIAL ENTREPRENEURS
Author Name:: Amrit Kaur & Rupali Jain
Country:: India
Page No.:: 9-20

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CROWDFUNDING: AN INNOVATIVE WAY TO FINANCE SOCIAL ENTREPRENEURS

Author: Amrit Kaur & Rupali Jain

I. INTRODUCTION
The world is rapidly changing and the entire change and development of civilization is the result of trade, commerce and industrialization. In this development the human resource in general and entrepreneur in particular plays an important role. Entrepreneurship is the creative activity that includes identifying opportunities in the market, gathering all the necessary resources required to carry out these opportunities. An entrepreneur plays a vital
role in the development of the economy as it creates job opportunities, reduces financial burden and provides competition. In the words of Joseph Schumpeter “The rate of economic growth of nation depends upon the rate of innovation and technical progress. The rate of technical progress and innovation inturn depends upon the supply of entrepreneurs in the economy.”
Whenever there is some opportunity in the market these entrepreneurs find solution for it but to implement it in practical sense there is need of huge resources. Though these entrepreneurs are the engine for economic growth, even then they face financial crises. The major problem that they face while gathering resources is lack of availability of finance on easy financial terms. This problem becomes major obstacle especially for social entrepreneurs.

Paper Title:: ENTERPRENEURSHIP: EMPLOYABILITY (ROLE OF ENTERPRENEURSHIP EDUCATION ON EMPLOYIBILITY)
Author Name:: Anjana khurana
Country:: India
Page No.:: 21-28

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ENTERPRENEURSHIP: EMPLOYABILITY (ROLE OF ENTERPRENEURSHIP EDUCATION ON EMPLOYIBILITY)

Author: Anjana khurana

INTRODUCTION
The word entrepreneurship involves an entrepreneur who takes action to make a change in the world. Whether startup entrepreneurs solve a problem that many struggle with each day, bring people together in a way no one has before, or build something revolutionary that advances society, they all have one thing in common action. It‟s not some idea that‟s stuck in your head. Entrepreneurs take the idea and execute on it. Entrepreneurship is about
execution of ideas. Entrepreneurship plays a significant role in the economic development of a country.. Entrepreneurship is the most powerful weapon in the hands of one to fight against poverty and unemployment. It is widely accepted by every, big or small country, that well motivated entrepreneurs are must for accelerating the process of economic development. Entrepreneurship acts as a catalyst for the economic prosperity of a nation as it leads to generation of employment, contribution in national income, rural development, industrialization, technological development, export promotion etc.

Paper Title:: FACTORS AFFECTING PURCHASE INTENTION OF GENERAL INSURANCE CUSTOMERS: A CONCEPTUAL ANALYSIS
Author Name:: Ashok Kumar
Country:: India
Page No.:: 29-39

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FACTORS AFFECTING PURCHASE INTENTION OF GENERAL INSURANCE CUSTOMERS: A CONCEPTUAL ANALYSIS

Author: Ashok Kumar

ABSTRACT
Purpose: Purchase intentions always remain an important aspect for customers whenever they are going to buy or take decisions to buy any product and for business houses too when they enter into a market or offer new products or services to customers. Therefore, the purpose of the present study is to conceptually investigate the factors affecting purchase intention of General Insurance customers on the basis of Review of Literature, which helped in developing the theoretical framework. Indian insurance sector has taken a giant shape after liberalisation, entry of private companies and the establishment of Insurance Regulatory and Development Authority of India (IRDA) and now has become more competitive in order to meet the varied needs of its customers. Insurance being a growthoriented industry has enlarged its ambit tremendously during the last two decades. Further,
managerial implications have also been discussed. The limitation of this study is that it is conceptual in nature.

Key Words: Purchase Intentions, Personal Aspect, Market Aspect, Social Aspect, General Insurance Customers,

Paper Title:: CITIZEN-CENTRIC ADMINISTRATION: CONCEPT AND APPROACH
Author Name:: S. K. Singh
Country:: India
Page No.:: 40-47

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CITIZEN-CENTRIC ADMINISTRATION: CONCEPT AND APPROACH

Author: S. K. Singh

Citizens' we1lbeing is the primary objective of governance. Inappropriate actions or policies may prove counter-productive for the effective governance. The traditional public administration tactics based on 'efficiency and economy' became ineffective to achieve objectives of the emerging public policies. "The classical public administration model emphasized upon division of work, specialization, rule-orientation, impersonality and impartiality in public services".

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