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REDEFINING THE HIRING DYNAMICS: ROLE OF AI IN RECRUITMENT

Author Information
Name: K. Naga Sundari, Malathi Gottumukkala & M.S. R. Anjaneyulu
Country: India
Publication Details
Year: 2025
Volume: Volume-12, Issue-1 (January-June)
Page Number: 138-149
DOI: https://doi.org/10.5281/zenodo.17192447
Abstract
ABSTRACT
Purpose: This chapter evaluates the employment of AI tools in the recruitment process,
challenges and ethical considerations in the hiring process. It also aims to showcase examples
of organizations employing AI in hiring.
Need for the Study: Due to the advanced algorithms in machine learning and natural
language processing coupled with robotics, AI implementation at the workplace can
complement people and improve performance instead of showing human skills decline. AI
can now offer many high-level services, which often needed a human touch in the past. Thus,
people once predicted that artificial intelligence would make all human workers expendable;
it is redefining the possibilities for cooperation between man and machine. One of the most
essential areas in which contemporary organizations try to apply artificial intelligence is
recruitment. Using artificial intelligence in recruitment can be complex. Thus, there is a need
for proper planning in the human resource department seeking to work with artificial
intelligence in the recruitment process. Recruitment is a critical area that can reap big from
AI tools; for instance, AI can search for qualifications and experience in line with a particular
job description. AI contributes to reducing costs and making hiring more likely to succeed.
Methodology:
This study employs a qualitative research approach, utilizing both primary and secondary
data collection methods to analyze the implementation of AI in the recruitment process. By
combining firsthand insights from corporate employees with existing literature, the study
provides a comprehensive understanding of AI's role in modern hiring practices.
The primary data was collected through an open-ended questionnaire designed to capture the
perceptions and experiences of corporate employees regarding AI in recruitment.
Implications: Technologically speaking, AI will not replace human recruiters, yet many
people are in a myth. It will ease their work and enable the recruiters to focus on strategic
planning, orienting the new hires, and eliminating bias that may affect their decisions. To
remain ahead in the continually evolving recruitment industry, one must understand and pay
attention to the role and might of AI and appreciate the distinct role that recruiters play in the
recruitment process.National Research Journal of Human Resource Management ISSN: 2394-059X
Volume No: 12, Issue No: 1, Year: 2025 (January-June) Peer Reviewed & Refereed Journal (IF: 7.25)
PP: 138-149 Journal Website www.nrjhrm.in
Published By: National Press Associates Page 139
© Copyright @ Authors
Conclusion: Time is currency, and applying AI for staffing means that AI takes on mundane
activities like attracting candidates and initial filtering of candidates, freeing up the HR
professional to do more value-added activities.
Key Words: AI & AI Tools-Chatbot, Resume Parser & Recruitment Process, Strategic Plan,
Ethical Issues, Recruiters.
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