Paper Details

Name: Geethpriya. B & Joanna S
Country: India

Year: 2026
Volume: Volume No: 13, Issue No: 1, Year: 2026
Page Number: 144-149
DOI: https://doi.org/10.5281/zenodo.20353353

ABSTRACT
This study examines the impact of the gig economy on women’s employment with special reference to Coimbatore district. The rapid growth of digital platforms and flexible work opportunities has created new avenues for women to participate in the workforce. Gig economy platforms such as freelancing, ride-sharing, online services, and home-based digital work have enabled women to earn income while managing household responsibilities. The study analyses the level of participation, benefits, and challenges faced by women engaged in gig work. Primary data was collected from 90 women respondents involved in various gig economy activities through structured questionnaires. Percentage analysis was used for data interpretation. The findings reveal that the gig economy provides flexibility, income opportunities, and financial independence for women. However, issues such as income instability, lack of job security, and limited social protection remain major concerns. The study suggests policy support and skill development programs to improve women’s participation in the gig economy.

Keywords: Gig Economy, Women Employment, Flexible Work, Digital Platforms,
Coimbatore District